Services:
Media Relations, Counsel and Placement
- Proactive media contact to garner editorial coverage in financial print and TV venues.
- Position financial experts and money managers as sources for financial reporters seeking market commentary and insight.
- Arrange media interviews with key financial reporters at top financial media venues followed by investors.
- Prepare financial company spokespeople to work comfortably with the media.
- Place major client stories in financial and trade press.
Company Positioning
- Develop key messages to educate the public on financial issues germane to each client.
- Use these messages throughout media interviews.
Writing
- Develop news releases and press announcements that result in media coverage.
- Write, edit, and place byline articles for publication.
Strategic Planning
- Produce specific media plans that target potential investors and new clients.
- Merchandise media placements in various ways to extend the media campaign.
- Create special events to attract media coverage and public interest.
Fees:
- The firm works on a monthly retainer basis of US$5000-US$10000 depending on the scope of activities.